The Monokel Eyewear SS16 ”HOME” collection and campaign takes its inspiration from the place and the people of Tegelviksgatan in Stockholm, the place where Monokel started and still stand today. The campaign is entirely photographed inside the building, which is a brutalist bus garage from the 70s that will be demolished next year. The building has in a few years become a creative mecca, with small carpenter shops, artist studios and odd little businesses like our own.
Photography: Märta Thisner
Styling: Fiffi Jenkins